Today, everybody knows the components of classic and digital marketing, but having this knowledge is not enough.
What Is Inbound Marketing?
Learn more and get the 10 Essentials for B2B Marketing Success in the Digital World.
Account-Based Marketing (ABM) is a hyper-personalized and pin-pointed marketing strategy that focuses on targeting specific high-value “accounts” (or companies) and treating each account like a micro-market that receives a tailored contact and engagement strategy
GDPR is more than just a regulation – it’s an entire system that requires organizations to prepare both internally and externally. Companies must not only take measures to protect the personal data of clients, prospects, etc., but also ensure that the product and services they supply enable their customers to comply with GDPR too.