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Add to your reading list: Global B2B Marketing

GDPR is more than just a regulation – it’s an entire system that requires organizations to prepare both internally and externally. Companies must not only take measures to protect the personal data of clients, prospects, etc., but also ensure that the product and services they supply enable their customers to comply with GDPR too.
In looking for external marketing agencies to accomplish their marketing and sales strategy, businesses are looking for the optimum mix. Services, a clearly defined work process, accurate measurements, strong project-management skills and, last but not least, proven experience are essential ingredients.
GDPR is more than just a regulation – it’s an entire system that requires organizations to prepare both internally and externally. Companies must not only take measures to protect the personal data of clients, prospects, etc., but also ensure that the product and services they supply enable their customers to comply with GDPR too.
In looking for external marketing agencies to accomplish their marketing and sales strategy, businesses are looking for the optimum mix. Services, a clearly defined work process, accurate measurements, strong project-management skills and, last but not least, proven experience are essential ingredients.

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